What Information is Collected; How Information is Collected; and by Whom is Information Collected Required Personally Identifiable Information To apply for a trademark, you must submit your name, e-mail address. In addition, you must submit other information, including your address, phone number and credit card information. This required personally identifiable information is necessary for us to process transactions for you, protect you against credit card fraud and contact you. When you register with trumarked.com, we will ask you for an “e-mail.”
We will never share the information stored on that database, as well as other information we collect or you provide with any business partners or third parties, including those who offer services that complement those provided by us or which we believe may be of interest to you.
When you authorize a purchase transaction, we will collect certain information related to that transaction such as the location from which you are requesting the search or transaction, the product or service involved, the quantity or amount of the product or service and certain personally identifiable information, such as your password, your credit card information and any special handling requests. This personally identifiable information will never knowingly appear in public areas of our Web site.
Third Party Information
During the processing of your transactions, we collect verification information from our credit card authorization services. Credit card authorization services verify that credit card information and address that they have on file for you matches the information that you have provided to us.
We collect general information about you when you visit our website. This information includes technical information related to your computer and the manner in which you are accessing our site and includes such information as the internet protocol (IP) address of your computer, what operating system your computer is using, what browser software (e.g., Explorer, Netscape or other) your computer is using, and who your Internet service provider is, the Uniform Resource Locator (“URL”) of the web site from which you just came and the URL to which you go next and certain operating metrics, such as the amount of time you use our Website.
The general information that we gather about you may be aggregated with general information of all users to help us better understand how our site is used. In addition, we aggregate the general information and the personal information. We compile and analyze this aggregated information so that we can provide more meaningful information to corporate partners and more relevant content and advertisements to you.
The Sharing of Collected Information
Personally Identifiable Information
As noted above, we only share certain information about you with our billing processing agent who is responsible for processing the online billing transactions. We will not share your personally identifying information with other third parties without your consent, except for the following limited purposes:
We are compelled to do so by law or by an order of a court or governmental authority.
In order to cooperate with law enforcement authorities or governmental regulatory bodies, and if we find any fraudulent activities.
As necessary to complete a transaction for you.
If you use our Website through a link from one of our promotional partners, then we may be required to share your user registration information or other personally identifying information about any search or transaction that you initiate through such promotional partner with that partner.
trumarked.com and third-party use of “cookies” and “action tags.”
trumarked.com Cookies: When you use our site we will store cookies on your computer in order to facilitate and customize your use of our site. A cookie is a small data text file, which a Website stores on your computer’s hard drive (if your Web browser permits) that can later be retrieved to identify you to trumarked.com. Our cookies store randomly assigned user identification numbers, the country where you are located, and your first name to welcome you back to our site. The cookies make your use of the site easier, allow you to retrieve an earlier shopping cart, make the site run more smoothly and help us to maintain a secure site. You will be unable to shop on our site without your browser set to accept cookies.
Aggregated General Information
In addition, we may share aggregated general information about our site with our business partners or the general public. For example, we may share information regarding the daily number of unique users to our site with potential corporate partners or others. Aggregated data does not contain any information that could be used to contact or identify you.
Third Party Sites
We may publish links to other sites from our website. Please note that trumarked.com does not control the content, practices or policies of any other site, including what information those sites collect about you. Accordingly, we do not endorse or hold ourselves responsible for the privacy policies or information gathering practices of any site that you may link to from our site. In addition, you may choose to respond to advertisements that are posted on our web site or made available via our service or to direct marketing offers from third party sponsors or advertisers. We do not control the content, practices or policies of our sponsors or advertisers and, accordingly, do not endorse or hold ourselves responsible for the privacy policies or information gathering practices of any sponsor or advertiser who may collect information about you.
trumarked.com uses the highest security standard available (SSL) to encrypt all of your credit card and personally identifiable information while it is in transit to us. All data stored on the trumarked.com server is protected by a secure “firewall” so that no unauthorized use or activity can take place. Although trumarked.com will make every effort to safeguard your personal information from loss, misuse or alteration by third parties, you should be aware that there is always some risk that thieves may find a way to thwart our security system or that transmissions over the Internet will be intercepted.
This Site and Applications are not intended to create any attorney-client relationship, and your use of Trumarked does not and will not create an attorney-client relationship between you and Trumarked. Instead, you are and will be representing yourself in any legal matter you undertake through Trumarked’ legal document service.